FLICK OFF

May 12th, 2007

“We have at most ten years—not ten years to decide upon action, but ten years to alter fundamentally the trajectory of global greenhouse emissions.” Jim Hansen, NASA.

FLICK OFF is a movement to fight global warming. We need you to FLICK OFF, and tell everyone you know to FLICK OFF. If everybody starts conserving energy it’ll make a huge difference. Here’s why: we burn fossil fuels for energy. Burning fossil fuels releases huge amounts of greenhouse gases. And greenhouse gases, well, they came by their name honestly. They turn our super fabulous planet into a greenhouse. The biggest culprits? Coal for electricity. And oil for cars, trucks, trains, planes and ships.

Why should we FLICK OFF? It’s simple—we waste energy like crazy. North Americans are the undisputed energy gluttons of the world. We use old, crappy, inefficient technology; we haven’t embraced wind and solar power; and we have the worst habits on the planet.

But it doesn’t have to be that way. FLICK OFF is about awareness. It’s getting people to talk about the planet—how we use it, how we abuse it, how we can change our actions. FLICK OFF is about solutions. It’s making changes in your life, every day, then telling other people how easy it was to do.

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